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Is householding the "holy grail" of wealth management?

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Brent Sullivan
Mar 09, 2025
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Some describe householding as the “holy grail” of wealth management.

“Householding is all about getting clients a better deal,” an executive at a large, multi-family office told me, “…and helping us scale.”

“According to Cerulli, 22% of wealth managers said consolidating to a unified managed household (UMH) is a significant priority, with half reporting i…

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